MasterCard Launching Its 1st Mobile-Wallet Gift Card
MasterCard is offering its new mobile-wallet gift card. The service is the result of the company’s partnership with CleverCards and Appreciate Group plc. To know more about the topic and find out who can help you with the best merchant account in the UK, just go on reading this blog post.
Best Merchant Account& MasterCard’s New Gift Card
MasterCard speaks of the new card as an unprecedented gift card sent directly to a mobile wallet. This new service enables customers to send the card right to a shopper by just emailing, texting or using a messenger.
The user can add this online card to his/her mobile wallet to ‘tap and pay’ in-store, or make purchases over the internet. After the user activates the gift card, it serves as a prepaid MasterCard.
This once again highlights the importance of accepting payments online in the modern world of commerce. To find the best merchant-processing services, including the best merchant account, in the UK, work with a reputable payments-processor comparison company in the country. Make sure the comparison expert guarantees the most reliable snapshot of processors at the time of writing.
MasterCard’s Mobile-Wallet Gift Card in the UK
In the UK, this is the 1st all-digital, mobile-enabled gift card. Consumers can use it at over 6.400 outlets belonging to 61 retail brands, such as John Lewis, TopShop, and TK Maxx.
Ian O’Doherty, Appreciate Group CEO, says they take pride in being the 1st company in the UK to offer this type of technological solution to consumers. As O’Doherty further notes, this is a game-changing service in more than one way. Why? Well, the card gives a new image to the way gift cards should operate in a mobile-enabled world.
By the way, did you know that, in January 2019, Prepaid Financial Services bought Barclays’ UK prepaid-card portfolio? Then, it migrated to its own infrastructure, which resulted in increased volume for the business.
To sum up, MasterCard has entered into partnership with issuer processor EML and technology startup CleverCards. Such cooperation allows for sending digital MasterCard-payment cards immediately to a mobile wallet by just using an SMS/text message, electronic mail, or any messenger.
Author Bio: Payment industry guru Taylor Cole is a passionate payments expert who understands the complex world of merchant accounts and helps merchants find the best merchant account in the UK. He also writes non-fiction, on subjects ranging from personal finance to stocks to cryptopay. He enjoys eating pie in his backyard porch, as should all right thinking people.